Objective

Engineering, environmental and planning consultancy Caulmert wanted to enhance its profile on social media, as well as link its activity into overall business objectives.

The company asked Outwrite to deliver monthly social media sessions to its in-house social media team.

Planning and implementation

Outwrite worked with Caulmert to draft a social media strategy, linked to the business’ overall objectives.

Goals of the social media activity included to:

  • Enhance the company’s reputation
  • Drive more traffic to the website
  • Build trust between Caulmert and its current and prospective clients

We deliver tailored social media training to assist the firm’s online activities discussing how Caulmert can stand out on social media and identifying changes to make to enhance engagement.

We also work with Caulmert to set up monitoring against different platforms and campaigns, and show the in-house team how to analyse and evaluate the work they carry out.

 Results/outcome

“The assistance and training provided by Outwrite PR has given us the tools and confidence to help us manage our social media accounts in-house.

“Our social media strategy has allowed us raise our online profile, to interact further with our current clients, and to gain a greater audience for our website content, which is key to marketing our services and gaining new clients.

“We would recommend Outwrite to all companies who are looking to stand out on social media and enhance their reputation online.”

Jim McClymont, Principal Environmental Scientist, Caulmert Ltd

Contact us

Get in touch to discuss how we can promote your brand.

2 + 4 =

Latest news

Anthony bowled over by Super Bowl experience

Anthony bowled over by Super Bowl experience

A member of the Outwrite team has travelled to Minneapolis, USA, to watch his team triumph in the 52nd National Football League (NFL) Super Bowl. Digital director Anthony, who has supported Super Bowl LII winners the Philadelphia Eagles since 2002, flew out to watch...

read more

Latest views

Consult your PR agency about the gender pay gap

Consult your PR agency about the gender pay gap

Wednesday 4 April is the deadline for companies with more than 250 employees to publish their gender pay split – a review into the difference between what their male and female employees earn. It’s part of a move by the Equality and Human Rights Commission (EHRC) to...

read more

Latest tweets