Engineering, environmental and planning consultancy Caulmert wanted to enhance its profile on social media, as well as link its activity into overall business objectives.
The company asked Outwrite to deliver monthly social media sessions to its in-house social media team.
Planning and implementation
Outwrite worked with Caulmert to draft a social media strategy, linked to the business’ overall objectives.
Goals of the social media activity included to:
- Enhance the company’s reputation
- Drive more traffic to the website
- Build trust between Caulmert and its current and prospective clients
We deliver tailored social media training to assist the firm’s online activities discussing how Caulmert can stand out on social media and identifying changes to make to enhance engagement.
We also work with Caulmert to set up monitoring against different platforms and campaigns, and show the in-house team how to analyse and evaluate the work they carry out.
“The assistance and training provided by Outwrite PR has given us the tools and confidence to help us manage our social media accounts in-house.
“Our social media strategy has allowed us raise our online profile, to interact further with our current clients, and to gain a greater audience for our website content, which is key to marketing our services and gaining new clients.
“We would recommend Outwrite to all companies who are looking to stand out on social media and enhance their reputation online.”
Jim McClymont, Principal Environmental Scientist, Caulmert Ltd
Get in touch to discuss how we can promote your brand.
North Wales’ leading digital PR agency has been shortlisted for three awards – bringing its total of industry nominations so far in 2019 to seven. Outwrite PR has won through to the finals in one category of the Chartered Institute of Public Relations (CIPR) North...read more
This article first appeared in Anthony's Daily Post column on 24 July. Instagram is rolling out a trial update that will hide the number of ‘likes’ a post has received. The main motivation behind the move is on reducing pressure and helping to improve well-being among...read more