Your PR and marketing should help you taste the success of achieving your business objectives. Whatever the mix of ingredients for your campaign, Outwrite ensures there is a buzz about your brand.

Do you want a food and drink PR agency that actually impacts your reputation?

Outwrite’s years of expertise lend itself to many sectors, and food and drink is no exception.

Our team of trained journalists have the skills and know how to help enhance your reputation, and as a result, increase sales.

Our approach is integrated, meaning we use both media relations and SEO techniques to position your brand in a positive light.

We liaise with journalists at top trade publications, ensuring your story gets the coverage it deserves.

And with help from the engaging website content we create, Google ranks our client highly in its search result rankings using SEO techniques.

Our food and drink integrated PR campaigns have involved:

  • Communicating and building relationships with major trade titles including Better Wholesaling and Wholesale News, earning specialists features on clients in the publications
  • Promoting and attending trade shows, some with thousands of pounds worth of deals made, with multiple leading food and drink companies

From restaurants to wholesalers, from independent eateries to industrial kitchens, we have the expertise to position your business as a leading brand in its field.

Contact us today to find out how our experience in the food and drink sector can help you.

 

“Erudus is a game changer for the food industry and we needed a PR agency that could help us not only increase brand awareness, but build trust between ourselves and potential users. We found that agency in Outwrite. If you operate in the food industry and are looking for a PR agency, I wouldn’t hesitate in recommending Outwrite.”

Jon Shayler

Chief operating officer, Erudus

“The Outwrite team has secured prominent coverage in key trade and regional media. The content the team creates is high-quality and leads to great coverage, which improves our reputation and adds credibility to our brand.”

Ian Woodcock

Purchasing director , Harlech Foodservice

Why you should choose Outwrite as your food PR agency

Outwrite’s PR team has an enviable track record of helping businesses achieve their goals and objectives.

And in true PR style, we will let trusted third parties tell you how good we are.

An award-winning integrated PR agency

Food-specific PR awards 

Other PR campaigns

Expert commentator

“I can’t speak highly enough of Outwrite and the work the team has done for us. They help to keep our brand relevant through engaging content, the quality of the finished content is excellent, and they are very easy to deal with.”

Jo Baker

Managing director, MJ Baker Foodservice

“Outwrite has played a key role in communicating our key messages and brand story to target stakeholders. The support and guidance the agency provides is fantastic, and I would have no hesitation in recommending Outwrite.”

Caroline Green

Marketing & PR Executive, Charles Saunders Foodservice

The ingredients of an effective integrated PR campaign

We create a campaign tailored to your business objectives

“I thought a PR agency just got me in the paper. So what does Outwrite’s PR activity entail?”

Outwrite integrates all communication channels to make sure you get the best bang for your buck. We don’t work in silos and our PR solution is tailored to each individual business’ goals and objectives.

In a nutshell we use the PESO model, which focuses on paid, earned, shared and owned media.

This means your PR campaign could involve media relations targeting trade press, blogger outreach, paid social media promotion, social media training, PR for SEO, news articles for your website, and email communications.

PESO model for a digital PR agency

Video testimonial

Richard Ellison, marketing manager at Fairway Foodservice, talks about the buying group’s relationship with Outwrite.

Integrated PR and SEO

We’re a leading integrated PR and SEO agency. PR skills have huge impacts on search visibility.

At Outwrite we mix the technical wizardry bits (our head of search, Derek Booth) with the content and links that Google loves (our PR team).

Check out this infographic on top tips for linking PR with your SEO.

Some of the brands we’ve worked with

Check out our work enhancing Fairway Foodservice’s reputation as a leading buying group, which resulted in two new members joining. 

Case Study

Trade media coverage

In addition to local and regional titles, we regularly work with the trade press. Here are just some of the titles we have secured coverage in, from major trade shows to innovative new tools in the industry.

Latest digital PR news and tips

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Expert commentators on the PR industry

Anthony Bullick comments on PR in Wales Business Insider

Expert commentary in business media

Our head of digital Anthony Bullick writes a four-weekly column for the business section in North Wales’ flagship title, the Daily Post. Other outlets he’s had pieces published include Business Wales and Wales Business Insider.

PR agency discusses crisis PR on the BBC

Tracy discusses crisis PR on the BBC

Outwrite PR’s managing director Tracy North was invited on to a live BBC Radio Wales show to discuss issues and crisis PR.
Outwrite discusses PR at RBS event in North Wales

Invited by trusted organisations to add value

Outwrite is regularly invited to talk at events and hold seminars and workshops for businesses in North Wales and Chester. Check out this story about our PR and social media seminar on behalf of RBS NatWest.

Our other services

Crisis PR

Have you got a crisis PR plan in place?

Social media

Do you want to increase awareness of your business online?

SEO

Do you want your website to have more relevant traffic?

Media training

We help you prepare for that all-important interview.