by Anthony Bullick | May 16, 2013 | Integrated PR and SEO
So, you have your fabulous new website, it looks great and you’re working on ensuring that it features prominently in the Google rankings. But have you overlooked anything? Most websites feature a ‘latest news’ section but the way in which this handy little feature is...
by Anthony Bullick | Apr 15, 2013 | Integrated PR and SEO
Fresh criticism has landed at the BBC’s doorstep today (Monday) following the broadcaster’s decision not to play “Ding Dong the Witch is Dead” in full. But could the complaints have been avoided by some more sensitive handling of the divisive song? Originally...
by Anthony Bullick | Apr 3, 2013 | Integrated PR and SEO
Appearing at the top of Google rankings for key search phrases does not happen by magic. Whether you currently have an SEO strategy or have been meaning to put one in place to attract visitors to your website, the following five elements must be taken into account....
by Anthony Bullick | Mar 28, 2013 | Integrated PR and SEO
This week, Anthony and I got the chance to experience a masterclass in client engagement, as the NFL Roadshow touched down in Manchester. The meet-and-greet event brought a packed crowd to Old Trafford cricket ground on Tuesday, giving British fans a chance to meet a...
by Anthony Bullick | Jan 9, 2013 | Integrated PR and SEO
When it comes to promoting a business, there are few things more exciting for potential clients than a glitzy, eye-catching competition featuring your finest goods or services. After all, everybody loves a freebie. A well-run promotion is a great way to entice new...
by Anthony Bullick | Dec 5, 2012 | Integrated PR and SEO
In this online world, getting your strategy wrong or failing to spot the signs of an issue forming can have a huge impact on your brand’s reputation. Looking back over the last 12 months, these three companies got it wrong online in a big way. In January, McDonalds...