Spotting a PR story that interests journalists

Spotting a PR story that interests journalists

It’s always the little things that make a big difference. I’ve been publishing work for more than a decade now, and spent more than three years in the newsroom at my last position with a regional newspaper, covering everything from missing cats to murder trials. While...
No crisis plan gives Claus for concern

No crisis plan gives Claus for concern

A special visitor dropped by Belgravia House this week, as Santa Claus came to discuss a crisis communications plan. With his in-house PR department focused on the run-up to Christmas, Santa googled North Pole Crisis PR and found our website thanks to Tracy North...
PR before a crisis limits reputation damage

PR before a crisis limits reputation damage

G4S, the company at the centre of the Olympic security fiasco is back in the news again this week because it has apparently started to recruit staff to carry out criminal investigations for a police force. The Olympics story involving G4S was described by MPs as a...