by Anthony Bullick | Jan 17, 2013 | General
We are frequently asked what is the difference between marketing and public relations (PR) and the two are often confused. Whilst they are quite separate disciplines, fulfilling two distinct business functions, the boundaries are becoming increasingly blurred. PR...
by Anthony Bullick | Jan 5, 2013 | General
Forget cutting down on treats in the office, nipping out for a bit of exercise on your lunch break or getting your desk in order, make boosting your business profile through social media your resolution for 2013. It’s no secret that sites like Twitter, Facebook and...
by Anthony Bullick | Nov 15, 2012 | General
Social media has been described as “crucial” by a journalist from a top North Wales newspaper. Whether it is reporting breaking news, sourcing a story or gathering comments, the likes of Twitter and Facebook have completely changed the working pattern in the newsroom....
by Anthony Bullick | Aug 7, 2012 | General
Apparently, some 54% of women will not venture through their front door to put out the rubbish without wearing their lipstick according to a survey by a well-known cosmetics company. Whilst 74% of men cannot operate the family washing machine, so says research carried...
by Anthony Bullick | Aug 2, 2012 | General
Here’s a question to ponder: did you hand out or receive any business cards at the last networking event you attended? Just 10 years ago it would have been unusual, even downright unprofessional, to turn up to a breakfast seminar or formal black-tie dinner without...
by Anthony Bullick | Jun 26, 2012 | General
Exhibiting at trade shows can bring a huge boost for businesses – none more so than the cupcake company that secured a contract to supply its produce to the 2012 London Olympics after being spotted at a show. Frost and Snow, a Birmingham-based organisation, that...
