Avoid the pitfalls of using reality TV for PR

Avoid the pitfalls of using reality TV for PR

When Outwrite client hoteliers Julian and Andy Banner Price decided to sign up for Channel 4’s reality TV show Four in a Bed it proved to be a smart move. In the series, each night of the week competing B&B owners visit each other’s establishments and rate it...
10 tips for effective blogging

10 tips for effective blogging

Blogs have been around for a few years now, and in some ways have slipped down the social media pecking order, due to the rising popularity of sites like Facebook and Twitter. However, done properly, blogging can be a great way of boosting your Google rankings and...