Outwrite PR recently featured in one of Wales’ top business publications, Wales Business Insider, where it discussed how to hit target audiences effectively.

The piece by Jenny Hulme, titled ‘Sell it like it is’, explored the effectiveness of PR and marketing to increase sales.

Outwrite’s digital director Anthony Bullick explored ways to reach a single target audience using multiple communications platforms, as well as as how a company can be its own publisher in the digital age.

He explained how recycling content across social media platforms including Twitter, LinkedIn and Facebook can enhance reputations and build trust in a brand.

Anthony said: “At Outwrite we love to help businesses of all sizes when it comes to PR and marketing.

“The world of PR is constantly changing and it can be difficult for companies to keep up with the latest best techniques.

“Careful planning and application of PR and marketing really helps to achieve business objectives, whether they be to sell more or to raise awareness of a topic or issue.”

Expert advice from the Outwrite team had also appeared in a ‘marketing messages’ feature in the magazine in December 2015.

Anthony is a regular commentator on all things digital PR, writing a monthly column in the Daily Post business section. He also delivers talks about life at a PR agency in Chester and Manchester. On Monday 27 March he will be addressing guests at a North Wales and Cheshire Law Society event.

The full Wales Business Insider feature can be read in the current edition, datelined March 2017, on pages 15 and 16.