A GRADUATE facing an increasingly tough jobs market has secured a paid placement with a North Wales PR and online marketing agency.
Danny Snelson, from Abergele, graduated from Loughborough University in July with a degree in graphic design and was braced for a battle to find employment in the industry.
However, Mold-based Outwrite appointed the 22-year-old through GO Wales – a scheme jointly funded by the Welsh Government and European Social Fund that aims to help young people boost their career prospects through subsidised work placements.
Danny said: “It’s really hard for any graduate to get a job in the industry they studied at university, but graphic design is probably one of the most difficult.
“A lot of my fellow graduates are still looking for work but Outwrite has provided me with a fantastic opportunity to develop my skills and showcase my ability.
“I’ve already given presentations to the staff with proposed graphics for Outwrite’s website, and may also be doing some client work in the coming weeks.
“I’m determined to take full advantage of this placement.”
The GO Wales scheme allows employers to take a student or graduate on board to complete a project for around 10 weeks. The placements also give businesses the chance to see if they would benefit permanently from the graduate’s skills.
Sam Forde, GO Wales work placement officer at Glyndwr University, Wrexham, said: “It’s fantastic that Danny has been able to land himself a placement so soon after signing up with us.
“We strive to get students and graduates wonderful opportunities such as these to help kick-start their career.
“It’s getting tougher each year for graduates to find employment in their chosen sector but schemes like this one, which is funded by the Welsh Government, give employers a viable option to explore the possibility of taking a graduate on.”
Danny’s arrival at Outwrite comes hot on the heels of the appointment of Anthony Bullick, who joined as PR account support executive in April. The company is also currently recruiting for an additional PR consultant.
Outwrite’s current clients include Seddon Homes, Mold-based chemicals manufacturer Synthite, law firm Aaron & Partners and Jones Bros Civil Engineering UK. Outwrite was also involved in the event management surrounding the unveiling of Bodnant Welsh Food in the Conwy Valley by the Prince of Wales and Duchess of Cornwall earlier this year.
Founded in 1994, the PR and digital marketing agency has increasingly been complementing its traditional PR methods with digital services.
Outwrite founder and managing director Tracy North said: “As digital media becomes increasingly important, we are evolving as a business and now offer services such as social media, website content and video production in addition to our media relations work.
“Visuals are vital to brand recognition and engagement so it was inevitable that we would bring a graphic designer on board to recognise that.
“The graduate job market gets more competitive each year and we are pleased to be able to offer Danny this opportunity.
“The placement will provide a platform for him to build a high-quality portfolio across a wide range of projects.
“Danny now adds an extra dimension to our services.”
To see some examples of Danny’s work, visit www.dannysnelson.com.