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Online reputation management: an online PR tactic for all brands
This post first appeared in Anthony Bullick’s Daily Post column. A brand’s digital footprint can significantly influence its overall business objectives -especially its profit and loss. Scarily for organisations, a negative showing online can take shape without it...
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Managing reputations online becoming more difficult for SMEs
This article first appeared in the North Wales Daily Post business section. While the internet has brought a lot of opportunities for businesses, it can also be a major headache for many SMEs. From a barrage of 1-star reviews to a negative news article online,...