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Score big in uncomfortable interviews with media training
This post first appeared in Anthony Bullick’s Daily Post column. While the end of the football season has brought the joy of a title or promotion for some, many others are digesting the difficult situation that is relegation. Fans of clubs going down need to be kept...
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How to: Produce a multimedia case study
Communicating key messages and success stories can get lost in the digital noise in today’s world. Repurposing content and sharing the story across multiple channels through integrated PR allows brands to connect with their target audiences in multiple places. For one...