by Outwrite | Apr 21, 2021 | Integrated PR and SEO
Football’s controversial European Super League has highlighted the importance of strategic communication at the heart of the decision-making process. While no amount of PR would have completely swayed people’s opinions about the new league, which has been widely...
by Outwrite | Mar 22, 2021 | Integrated PR and SEO
This post first appeared in Anthony Bullick’s Daily Post column A recent Which? investigation turned its attention on what appears to be the very murky world of online reviews. It found many companies, including in the UK, have been paying for positive fake ratings on...
by Outwrite | Mar 19, 2021 | Integrated PR and SEO
Operators in the tourism and hospitality sector are being urged to embrace the power of Instagram search to thrive when lockdown restrictions ease. The managing director of a North Wales digital PR agency says that changing consumer behaviours means businesses that do...
by Outwrite | Mar 5, 2021 | Integrated PR and SEO
Students at the University of Chester were given the opportunity to quiz the managing director of a PR agency on what crisis comms looks like at the coalface, and the skills they need for the world of work as they prepare to graduate. Anthony Bullick of Outwrite PR...
by Outwrite | Feb 23, 2021 | Integrated PR and SEO
Domain authority (DA) is a search engine ranking score developed by Moz, SEO software developers. Authority means the strength of a website in terms of its usability, trust and relevant content to a search term. Moz uses the score to predict how likely a website is to...
by Outwrite | Feb 23, 2021 | Integrated PR and SEO
In this edition of Keeping You Posted, we look at why Facebook’s battle with news websites in Australia should ring alarm bells for anyone whose business is heavily dependent on the platform, Instagram’s new account protection feature, and what’s in the works for...
