by Anthony Bullick | May 12, 2015 | General
The Online Influence Conference 2015 attracted some of the world’s biggest brands, including Google, YouTube, Coral, Just Eat and Hootsuite to discuss how social media is impacting reputations online. We sent head of digital Anthony Bullick to investigate and report...
by Anthony Bullick | Dec 12, 2014 | General
With 2015 fast approaching, what marketing trends should businesses have their eyes on to maximise their efforts next year? Mobile usage was huge in 2014 and I predict that B2B marketers will witness their audiences go “mobile first”, which will result in...
by Anthony Bullick | Dec 5, 2014 | General
Outwrite recently attended a leading digital conference to hear from some of Europe’s top minds on social and search. A spin off event from the main conference held in the summer, SAScon BETA showcases innovation and best practice in digital marketing. SAScon,...
by Anthony Bullick | Nov 27, 2014 | Integrated PR and SEO
In today’s digital world, no one in business can afford to ignore online promotion. Search engine optimisation (SEO), the process of driving traffic to your website, is an effective tactic. Content is king when it comes to running a successful SEO campaign, but...
by Anthony Bullick | Nov 26, 2014 | Integrated PR and SEO
A misconception among some in the professional services sector is that it isn’t necessary to actively promote their business online. While personal contacts and networking is always going to be a prime source of commissions for professionals working in this sector,...