Our PR and digital marketing assistant Will put his media experience to the test when he was interviewed live on S4C.
He was quizzed about his role as a supporters liasion officer (SLO) in front of S4C Sgorio cameras, with the interview broadcast live during a football match between gap Connah’s Quay Nomads and Bala Town.
Coupled with his work at Outwrite, Will is an SLO at his hometown club the Nomads, who play in the Dafabet Welsh Premier League.
Will discussed his role with Sgorio presenter Nicky John, explaining the importance of the job, which ensures the club listens to and supports its fan base.
Along with helping the supporters, he runs the Nomads’ social media channels on matchdays, providing live text commentary on games and video content in the build up to matches.
Connah’s Quay played in the Europa League for the first time ever this summer, and Will was able to talk about the experience of watching his side play in Norway and Serbia.
Will said: “Live interviews are always challenging, but Sgorio was fantastic in its brief for the interview despite having little time to prepare for it.
“I’ve helped deliver some media training in the past year, which I was able to draw upon, as small details such as speaking clearly and not looking at the camera can significantly improve interviews.
“It was a really good experience and I was able to emphasise how the club has moved forward in the past year from nearing relegation to playing in Europe”.
Unfortunately the game didn’t go as smoothly as the interview, with Connah’s Quay settling for a 1-1 draw with Bala.
Having been in his role for more than a year, Will supports our account executives with client work, as well as being heavily involved with the promotion of Outwrite.
His previous experience includes an internship at a Chester-based law firm, where he was involved in sending out monthly e-newsletters, editing press releases and curating social media content.to the media.