Outwrite PR’s managing director has featured in a leading industry publication after sharing reputation management tips with his peers.
CIPR Influence is an online hub for PR and communications content that has won multiple awards for its playful approach and compelling thought leadership. Its editorial board contains some of the of the industry’s brightest minds.
The piece focuses on six key tips PR practitioners can action right now to protect brands’ online reputations.
Anthony, who is also chair of the CIPR North West’s committee, said: “I was pleased our article was placed on the Influence website so we could share our knowledge and experience with other practitioners.
“I think there is a real desire for advice on brand reputation management from those working in the sector at the minute because of COVID-19. With added pressure on organisations to communicate with their stakeholders, marketing and PR people have a role to maintain and protect an organisation’s online image.
“We hope the guidance provided inspires others to get out there and start sharing their positive news or reviewing their strategies.”
As a leading online reputation management agency, Outwrite is regularly asked to speak at events and provide expert commentary. For example, Anthony has appeared as a guest speaker during a webinar hosted by a recruitment marketing company about the importance of communication during and after a crisis.
In addition, its online reputation management campaign won the best issues and crisis communications category at the CIPR awards in Manchester.
Read the article on CIPR Influence here.
Founded in 1994, Outwrite has grown into one of the most respected modern-day PR agencies in North Wales and Cheshire.