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PR’s role in ESG evident after domestic football flight in the spotlight

PR’s role in ESG evident after domestic football flight in the spotlight

by Outwrite | Jan 18, 2023 | ESG, General, Integrated PR and SEO, Sports PR

This post first appeared in Anthony Bullick’s Daily Post column. All environmental eyes were on Nottingham Forest this month, with the Premier League outfit under fire for flying to a game against Blackpool rather than opting for the usual coach journey. Putting to...
Dysfunction of environmental aims and actions leaves Forest burning

Dysfunction of environmental aims and actions leaves Forest burning

by Outwrite | Jan 11, 2023 | ESG, General, Integrated PR and SEO, Sports PR

Amidst the drama of the FA Cup’s third round, in which lower league sides such as Wrexham and Stevenage netted major shocks, a fervent discourse about clubs’ environmental commitments also began to bubble up in English football. Premier League side Nottingham Forest...
PR and ESG: spotlight on the environmental in ESG, and where PR fits in

PR and ESG: spotlight on the environmental in ESG, and where PR fits in

by Outwrite | Apr 6, 2022 | ESG, Integrated PR and SEO

This post first appeared in Anthony Bullick’s Daily Post column. This is the latest in a series focusing on environmental, social, and governance (ESG) activities within a business, with the spotlight shifting to the environmental aspect. This element of ESG includes...
PR and ESG: spotlight on the social in ESG, and where PR fits in

PR and ESG: spotlight on the social in ESG, and where PR fits in

by Outwrite | Mar 2, 2022 | ESG, General, Integrated PR and SEO

This post first appeared in Anthony Bullick’s Daily Post column. In this column, the latest in a series focusing on environmental, social, and governance (ESG) activities within a business, the spotlight is on how brands can say and do the right things from a social...
How firmly is ESG on your PR and communications radar?

How firmly is ESG on your PR and communications radar?

by Outwrite | Jan 26, 2022 | ESG, Integrated PR and SEO

This post first appeared in Anthony Bullick’s Daily Post column. With a business’ environmental, social, and governance (ESG) activities influencing consumers like never before, companies that communicate their efforts transparently will achieve success in the short...
Greenwashing and PR: considerations for your green PR activity

Greenwashing and PR: considerations for your green PR activity

by Outwrite | Dec 22, 2021 | Integrated PR and SEO

This post first appeared in Anthony Bullick’s Daily Post column. Sustainability has become a popular word in 2021, which is giving rise to claims brands may be greenwashing during their attempts to convince stakeholders their actions are ethically and factually...
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