by Anthony Bullick | Apr 7, 2014 | Integrated PR and SEO
In today’s digital world, no one in business can afford to ignore online promotion. Search engine optimisation (SEO), the process of driving traffic to your website, is an effective tactic. Content is king when it comes to running a successful SEO campaign, but...
by Anthony Bullick | Apr 4, 2014 | General
The future of one of social media’s iconic images and oft-used marketing tool, the Twitter hashtag, was momentarily cast into doubt last month. Twitter’s head of news Vivian Schiller set the rumour mill in motion with comments at the Newspaper Association of America...
by Anthony Bullick | Mar 17, 2014 | General
Varying content on your website leads to more engagement with web visitors and increases your visibility in search results. Previously we reviewed written tactics and visual content. This final article rounds up other forms of content that will attract and retain...
by Anthony Bullick | Feb 27, 2014 | Integrated PR and SEO
At Outwrite, our line of work means that we get to collaborate with talented, creative and dedicated individuals. We have partnered with some for a long period of time and experienced big successes. In the first of a series of blog posts looking at some of our...
by Anthony Bullick | Feb 18, 2014 | Integrated PR and SEO
Last month we looked at some of the written content tactics you can use to boost your visibility within search results. When it comes to SEO (search engine optimisation), publishing content in a variety of formats is rewarded. In the second blog post of this...
