Meet the team
Founded in 1994 by former journalist Tracy North, Outwrite provides brand building and reputation management across all media channels. We’re a friendly and creative team and work out of bright, smart offices in a renovated three-storey Edwardian building which Outwrite owns.
Every specialist on our team is a senior. Our PR executives between them have more than 80 years’ experience in journalism and our online marketing specialist started in the late 1990s – virtually when the discipline was invented.
We employ admin support and a researcher. This means our specialists can spend all their time using their contacts and skills to get the best results for you.
We’re enthusiastic and passionate about our work: we continue to be proud of everything we do and every ‘hit’ we achieve for our clients.
Tracy North, owner/managing director
Tracy is the owner and managing director of Outwrite PR and combines 17 years’ experience of running her own PR company with extensive experience in newspaper journalism.Find out more...
Derek Booth, digital director
A former computer programmer who moved into online marketing via website development and construction, Derek has specialised in internet marketing for more than eleven years – almost since the discipline began – and takes an holistic approach to client work.He has invented an online linking technique called SoMeX. Once installed, this automated system can improve dramatically visitor numbers to client websites for minimum additional effort.
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Mike Youds, PR consultant
Mike joined Outwrite in 2010 from Datamonitor in Manchester, before which he qualified and worked as a journalist on the Chester Chronicle, Flintshire Leader and Chester Standard.He has also worked as a journalist in Dubai.
At Outwrite, Mike carries out offline and online PR. He deals with regional and national media and runs the company’s social media programme.
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Sue Ormesher, PR consultant
A former Daily Post journalist who was based in Liverpool and also ran the Welsh newsdesk, Sue moved into PR 13 years ago. She has worked in senior roles for Knowsley Borough Council, the charity Parentline Plus and Merseyside Police Authority.Sue provides strategic PR input and uses her journalistic skills on a range of Outwrite clients.
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Karen Maurice, broadcast media specialist
Karen trained and qualified as a journalist with the BBC where she worked as a reporter and news reader on Radio Manchester.She then moved to network radio, where she produced live and pre-recorded programmes for Radio 3 and 4.
Today, she divides her time between producing programme’s for Radio 4 and other networks, with PR work, including as Outwrite’s broadcast media specialist. She produces all podcast output for Outwrite clients.
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Debra Greenhouse, PR consultant
Debra has worked as a journalist on leading newspapers throughout North Wales and Cheshire as well as the Manchester Evening News. One of her specialist areas is travel and tourism.Find out more...
Ffion Clwyd Edwards, PR consultant
A fluent Welsh speaker, Ffion is an associate at Outwrite where she provides all of our Welsh language PR. A former journalist, she has worked as PR and press officer for North Wales Police and the NFU (National Farmers Union) Cymru. Find out more...
Gwyn Williams, Producer/Director
Gwyn Williams started work in the media in 1982, as a researcher, reporter, presenter and producer on all manner of BBC Wales radio programmes, including radio news.In 1986, Gwyn started work for BBC television news in Cardiff as a director and worked on the Wales Today and Newyddion evening bulletins as well as election, budget and party political conference programmes.
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Jane Jackson, senior administrator
Jane Jackson is our senior administrator. She is the first point of contact for clients, and handles many client enquiries. She has a degree in photography and manages the Outwrite client photo library. Jane also organises Outwrite’s marketing.Find out more...