Media Training

Are you the company spokesman but you don’t know what you’ll say if called upon?

Are you the company spokesman and you know what you’ll say if called upon, but you’re not sure how to deliver it, especially in a crisis situation?

Have you been asked to give a radio interview and you want to know what will happen?

Has a journalist whom you know asked if he can meet to talk to you in depth about your work?

Are you concerned that things will get out of hand if there is an incident and the media turn up at your premises?

Media training will explain to you the needs of the media and how they react in different circumstances.

Media training courses will equip you with the knowledge and skills to deal confidently with journalists whilst getting across your message.

Good media interview training will be carried out by journalists and include realistic role-playing with instant feedback.

A tailored media training course will also teach you how to prepare for an interview, so you feel confident and comfortable.

Outwrite Public Relations’ media training courses are carried out by journalists.

As journalists, we have carried out interviews for print and broadcast media on everything from terrorist bombings to in-depth investigations on dodgy practices affecting consumers.

In our media workshops, we give real-life examples drawn from our own experiences. They include broadcast media training as well as for interviews with print journalists.

Beforehand, our journalists will listen to your needs and prepare training just for you. We will draw on our extensive experience gained as members of teams that prepare and participate in crisis communications exercises to test media relations in a crisis.

We will pass on our knowledge and give you plenty of tips about preparing information and giving media interviews.

If you have a specific interview or scenario in mind, we’ll use our expertise and journalistic judgement to anticipate the agenda, and talk you through the likely questions – and how to answer them.

We don’t just carry out crisis media training. We can talk you through the questions and format of an in-depth interview by a print journalist, or talk you through what will happen if you accept that invitation to go on air for a live broadcast discussion.