Employee Communications
Do you want to improve morale in your organisation?
Are you wondering how to impart news about redundancies to the workforce?
Have you just discovered that one of your colleagues didn’t know that a project within the company was axed six years ago? (This is a real-life example!)
Is there a view that information internally is imposed without opportunities for two-way dialogue?
Do you want a system to enable colleagues to share their own news efficiently?
Do you wish to explore use of social sites on the web to help internal communications?
Internal communications (also known as corporate communications or employee communications) involves the timely dissemination of relevant information around the workforce.
Employees should hear company news first – not from a competitor, the media or an online posting.
Good corporate communications will have been researched and planned so that it meets the needs of employees. It will be two-way: consult your colleagues about what they want and they’ll be more likely to engage and more motivated.
Tactics will vary according to the size of your organisation and its needs. Even small organisations benefit from structured internal communications.
Outwrite Public Relations has many years’ experience of setting up and maintaining communications within the workplace.
These have included introducing an internal newsletter and interim team updates for Powergen, and setting up a process for team briefings for a public sector organisation.
We also give advice about timings and method of delivery of essential information such as announcing redundancies to the workforce. We keep a focus on communications with the workforce, thereby minimising misunderstanding, rumour and loss of motivation, at a time when management may have to concentrate on procedures to meet statutory requirements.

